Acquiring champions in the world of 'Dota 2', the fan token company Chiliz secures OG Esports, a team that has won the title twice.
In a significant move for the esports and Web3 industries, The Chiliz Group has announced the acquisition of a 51% controlling stake in OG Esports. This acquisition, revealed on September 16, 2025, marks a major step towards further strengthening fan experiences.
Founded in 2015 by Dota 2 legends Johan "nOtail" Sundstein and Sébastien "Ceb" Debs, OG Esports has made a name for itself as a formidable force in the world of esports. The team, renowned for its consecutive titles at The International-the annual, high-profile Dota 2 world championship tournament-in 2018 and 2019, has now expanded its horizons to include multiple games such as Counter-Strike, Honor of Kings, and Marvel Rivals.
Xavier Oswald, a former co-founder of OG Esports, has assumed the CEO role following the acquisition. Johan and Ceb, the co-founders, will focus on a new strategic project consolidating the team's competitive foundation and driving innovation at the intersection of esports and Web3.
The partnership between OG and Socios.com, Chiliz's fan token platform, aims to integrate real-world assets, merchandise, and club revenues into the fan economy. OG Esports debuted its own fan token on Socios.com in 2020, and currently holds the highest market cap of any fan token on the platform.
The OG token, priced at $16.88, has seen a nearly 9% increase in value on the day following the announcement. This rise comes after the token recently exceeded a $100 million market capitalization and peaked at a new all-time high of $24.78 last week.
The OG token could potentially offer token-based governance, NFT ticketing, exclusive drops, on-chain loyalty systems, and innovative ideas like tying buybacks to team revenue and tournament prizes.
Chiliz CEO Alex Dreyfus stated that bringing OG into the Chiliz Group is a major step towards further strengthening fan experiences. Socios.com has also introduced official tokens tied to traditional sports giants like Juventus, FC Barcelona, Paris Saint-Germain F.C., and the UFC fighting league.
The acquisition comes as The International 2025 was held where OG did not compete this year. Despite this, the future looks bright for OG Esports under its new management, with a focus on maintaining its competitive success while aligning it with real, on-chain value for its global fanbase.
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