Argentinian football association, AFA, collaborates with StepN to introduce NFT sneakers
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In a groundbreaking move, STEPN, the popular move-to-earn mobile app, has teamed up with the Argentine Football Association (AFA) to launch a series of NFT-backed sneakers, raising the stakes in the NFT sneaker market. Even as major players like Nike exit the market due to declining profits, STEPN has doubled down, diving headfirst into the NFT sneaker market with this brilliant partnership. Buckle up as we delve into this game-changing collaboration.
STEPN x AFA: A Tribute to Football
On May 5, 2025, the world witnessed STEPN and the AFA inking a two-year partnership to issue limited-edition NFT digital sneakers. These innovative shoes will pay homage to the legendary Argentine football team and provide rewards for fans who dive into the Web3 world alongside the association.
✨ Recently Confirmed 🇦🇷👟 STEPN x @Argentina 🎉
Revisit the legendary Argentine Football Association and STEP into the future with our collaboration 🏆 Read more
Get ready for the upcoming releases!💪
The Genesis sneakers, designed with the AFA, will reward passionate NFT fans with exciting prizes, such as signed jerseys and coveted match tickets, enhancing the experience of the fans who've got the golden ticket 🎟️. Commenting on this new venture, Mr. Leandro Petersen, the commercial and marketing director of the AFA, shared:
"The AFA journey in Web3 continues to evolve, and with STEPN's guidance, we aim to connect with millions of users in the Web3 space, fostering the passion and excellence we embody for the next generation of Argentina National Team fans".
This isn't STEPN's first rodeo with NFT sneakers. In 2021, the social lifestyle app launched its own Genesis NFT collection in partnership with Adidas. The event featured a limited edition of 1,000 digital sneakers, sold for 10,000 GMT each, with returns for those who didn't reap the rewards.
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- "The collaboration between STEPN and the Argentine Football Association is bringing sports and technology together, as they launch limited-edition NFT digital sneakers that pay homage to the Argentine football team, offering rewards to fans who dive into the Web3 world."
- "With the Genesis sneakers, STEPN and the AFA are combining football and technology, offering exciting prizes like signed jerseys and match tickets to passionate NFT fans, making the experience more immersive for the next generation of Argentina National Team fans."
