Cost of Website Translation in 2025: An All-Inclusive Guide (Detailed Explanation)
In today's global market, businesses are increasingly recognising the importance of translating their websites to reach new markets. With over 70% of global businesses already translating their websites, it's clear that this trend is here to stay.
One of the most popular methods for website translation is the use of translation software. This method is particularly beneficial for businesses with high content volume and internal teams. The adoption of translation software is growing at a Compound Annual Growth Rate (CAGR) of 14.8%, indicating a steady increase in its popularity.
While translation software can speed up repetitive tasks, centralise translation memory and terminology, and improve consistency across multilingual pages, it does come with some cons. There is a learning curve for new users, and human editors are still required to ensure tone and clarity. Additionally, there are ongoing subscription or licensing fees to consider.
Despite these cons, the mixed approach of using AI-powered translation combined with human review offers a balanced cost and quality. This approach, which costs between $200 and $1,000, allows scalability and ensures high quality when combined with expert reviewers.
On the other hand, professional human translation services can cost anywhere from $500 to $50,000, with a rate range of $0.10 to $0.30 per word or $20-$50/hour. Partnering with a trusted provider like VerboLabs ensures you cut costs while keeping quality intact. VerboLabs provides translation in over 120 languages and ensures your brand connects, converts, and builds trust-everywhere it goes.
Manual translation, whether DIY or carried out by in-house teams, is free or low-cost but requires a high time investment and may have varying quality. However, professionally translated and localised websites can increase conversions by up to 50% in local markets.
In 2025, the cost of website translation can range from $0 for DIY translation to $50,000+ for professional human translation. The cheapest way to translate a website is using AI tools, but a hybrid AI + human review approach is more reliable. For professional human website translation in 2025, costs vary widely depending on language, volume, and provider, but typically range from several hundred to several thousand euros or dollars for a complete site.
It's important to note that a poorly translated website can lead to higher bounce rates, loss of trust and credibility, and missed SEO opportunities. By investing in high-quality translation, businesses can ensure they are effectively reaching and engaging with their global audience.
In conclusion, the use of translation software is a valuable tool for businesses seeking to expand their reach in the global market. While there are costs associated with this approach, the benefits of improved consistency, speed, and scalability make it a worthwhile investment. By partnering with a trusted provider like VerboLabs, businesses can ensure they are providing high-quality, locally relevant content to their global audience.
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