Evoplay elevates Alex Malchenko to the position of Sales Chief
Evoplay Scales Global Presence with New Market Entries and Partnerships
Evoplay, a leading provider of online casino games, is strengthening its position in Europe and beyond through strategic market entries and partnerships. The company's growth strategy, led by Head of Sales Alex Malchenko, has resulted in significant global expansion.
Malchenko's leadership has been instrumental in Evoplay's recent commercial success. Since joining the company in 2022, he has spearheaded the formation of over 200 new commercial partnerships, including a pivotal deal with Rivalry, a leading operator in Ontario, Canada. This partnership enabled Evoplay to secure an Alcohol and Gaming Commission of Ontario (AGCO) license in March 2025, marking its entry into North America.
Evoplay's global growth under Malchenko's leadership has also extended to the bingo and lottery sectors, alongside traditional slot and arcade games. Key market entries include Brazil, Peru, and Ontario, Canada.
Ivan Kravchuk, CEO at Evoplay, praised Malchenko's contributions, stating that his leadership has been a driving force behind the company's ongoing global growth and market scale-up. Malchenko expressed his excitement about his new role and looked forward to building on the company's strong momentum.
Evoplay's CEO also announced that the company is expanding its foothold in regulated markets around the world. Malchenko expects to continue delivering Evoplay's award-winning games to players around the globe as Head of Sales.
In summary, Evoplay's strategic commercial scaling, driven by Malchenko's sales leadership and new regulatory approvals, highlights the company's strong position in the global iGaming industry.
| Aspect | Details | |-----------------------------|------------------------------------------------------------------------------------------| | Key market entries | Brazil, Peru, Ontario (Canada, AGCO licensed) | | New partnerships | Over 200 partnerships globally; key partnership with Rivalry in Ontario | | Expansion sectors | Bingo and lottery sectors alongside traditional slot and arcade games | | Alex Malchenko's role | Promoted to Head of Sales in 2025; led commercial expansions, partnerships, and market entries|
Sources: [1] Evoplay's Press Release [2] Interview with Alex Malchenko [3] Rivalry's Press Release [4] AGCO's License Announcement [5] Ontario iGaming Industry News
- Alex Malchenko, in his role as Head of Sales at Evoplay, has initiated expansion in various sectors such as finance (as the company scales its iGaming business globally), technology (by leveraging innovative game development techniques), and careers (through the formation of over 200 new business partnerships).
- Evoplay's strategic market entries into Brazil, Peru, and Ontario, Canada, have opened new avenues for careers in the finance, business, and technology sectors, as the company continues to expand its presence in the iGaming industry.
