Industry experienced professional, Neil Brookes, joins LuckyStreak in the position of Head of Product.
Riga-based live games provider, LuckyStreak, has announced the appointment of Neil Brookes as its new Head of Product. This move underscores LuckyStreak's dedication to product excellence and customer-focused innovation.
Brookes brings over two decades of industry experience to LuckyStreak, with a proven track record in sports betting and online gaming product development. Most recently, he spent 11 years at Inspired Entertainment, where he managed virtual sports products and served as Head of Product for seven years.
Earlier in his career, Brookes honed his skills during a six-year stint at SkyBet, where he rose through the ranks from trader to sports desk manager. Prior to that, he was part of the trading team at Betfred and began his career managing betting shops for Paul Dean Bookmakers.
In his new role at LuckyStreak, Brookes will define and execute the company's product roadmap in line with its vision and strategic goals. He will lead cross-functional collaboration to ensure that every new product, feature, and enhancement delivers value to players and partners alike.
Ady Totah, co-founder and CEO at LuckyStreak, said, "Neil's extensive experience in regulated markets and ability to align vision with execution will sharpen how we build and deliver our products."
Brookes echoed Totah's sentiment, stating, "I am excited about the opportunity to be part of LuckyStreak's journey and to contribute to their ongoing innovation and growth."
This latest addition to LuckyStreak's team demonstrates its commitment to remaining a world-class live dealer games supplier, with compelling and innovative content.
Neil Brookes' Career Path: An Overview
Brookes is a seasoned professional with over 20 years of experience in the sports betting and online gaming industries. Throughout his career, he has demonstrated a strong ability to align vision with execution, which has been highlighted by his appointment at LuckyStreak. His extensive experience across regulated markets and his dual expertise in both traditional betting and digital gaming have positioned him as a valuable asset in driving product development and strategy in the competitive live casino landscape.
In his new role at LuckyStreak, Brookes will apply his extensive experience in regulated markets and dual expertise in sports betting and online gaming, to define and execute the company's product roadmap, thereby driving product development and strategy in the competitive live casino landscape. This strategic move, led by Brookes, underscores LuckyStreak's commitment to introducing cutting-edge technology in the finance sector, specifically the sports betting industry, aimed at delivering value to players and partners alike.