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Investor in Il Makiage Cosmetics to Sell Shares at Elevated Cost

Stock selling holders boosted the supply of Class A ordinary shares, leading to an increase in Oddity's share price to $35, on Wednesday.

Stockholders boosted the number of Class A ordinary shares they're selling, causing Oddity's share...
Stockholders boosted the number of Class A ordinary shares they're selling, causing Oddity's share price to surge to $35, on Wednesday.

Investor in Il Makiage Cosmetics to Sell Shares at Elevated Cost

Plumping up the Game! Oddity Boosts IPO Offering by Millions

Gearing up for its Nasdaq debut, Oddity — the consumer tech powerhouse behind Il Makiage makeup and SpoiledChild skincare — has just raised the stakes! This Tuesday, the company announced a significant overhaul in its initial public offering (IPO). Instead of the initially planned 10.5 million Class A ordinary shares, they're now offering a whopping 12.1 million!

Why the sudden surge? Well, it's all about striking while the iron's hot. Strong business performance, combined with skyrocketing investor interest, drove this expansion. And it's no rocket science why—Oddity's first-quarter 2025 results blew away expectations across all key financial metrics!

Their net revenue skyrocketed to a staggering $268 million, an impressive 27% year-over-year increase. Adjusted EBITDA also hit the roof at $52 million, leaving all previous forecasts in the shade. These remarkable results not only boosted Oddity's full-year 2025 revenue guidance but also propelled adjusted earnings per share (EPS) estimates skyward!

Topping Wall Street expectations, the company now anticipates 2025 revenue ranging from $790 million to $798 million (up from $776 million to $785 million.) EPS predictions are no less auspicious, soaring to $1.99 to $2.04 (up from $1.94 to $1.98.)

The market certainly seems to be taking notice. The upward revision in share price, from the initial $27-$30 to $32-$34 on Monday, is a testament to the growing belief in Oddity's ability to navigate the burgeoning digital and data-driven beauty industry. This acceptance of Oddity's new valuation, potentially reaching as high as $1.92 billion, only underscores their promising growth trajectory.

But here's the kicker: Oddity's mastermind, Oran Holtzman, will retain a commanding 76.9% of the company's voting power. With headquarters in both New York City and Tel Aviv and a client base of over 40 million users, it's clear that Oddity isn't just playing a game—they're plumping up the industry with their AI-driven online platform!

In this revised IPO offering, Oddity — an AI-driven business in the technology and finance sector — has increased the number of Class A ordinary shares from 10.5 million to 12.1 million, attributed to robust business performance and soaring investor interest. This expansion accentuates the company's commitment to capitalizing on opportunities in the digital and data-driven beauty industry.

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