Kobo's digital book reader to hit Walmart shelves starting next week
Kobo Wireless E-reader to Debut at Walmart Stores Across Canada
Kobo, the Canadian e-book company, has announced that its latest offering, the Kobo Wireless e-reader, will be available at 2500 Walmart locations across Canada starting next week. This move marks an expansion of Kobo's reach and a strategic partnership with the retail giant.
The Kobo Wireless e-reader is designed with a stylized aesthetic, featuring a quilted back for comfortable reading. It promises to be easy to use and offers a wide range of features. However, it's worth noting that the pricing of the e-reader at Walmart has not been specified yet.
Kobo's partnership with Walmart further validates the company's commitment to making e-reading accessible to everyone. Mike Serbinis, CEO of Kobo, stated that the Walmart customer values everyday low prices for quality goods, a principle that Kobo also stands for.
The Kobo Wireless e-reader comes pre-loaded with 100 free literary masterpieces and offers access to Kobo's vast bookstore, which boasts thousands of free books for download. Kobo's applications are available across multiple platforms, including Android, Apple, Blackberry, and others, making the e-reader accessible to a wide audience.
While the pricing at Walmart is yet to be revealed, it's important to note that other retailers and online marketplaces often provide better deals or discounts on Kobo e-readers. For instance, the Kobo Libra Color 7" e-reader is currently listed at Walmart for around $229, whereas the Kobo Clara BW can be found at a discounted price below $200 on eBay.
It remains unclear if the Kobo e-reader will be priced differently at Walmart compared to other retailers. Regardless, the increased availability in Canada is a significant step for Kobo, which has previously been sold at Chapters/Indigo books, online, and in New Zealand and Australia.
In conclusion, the Kobo Wireless e-reader is set to make its debut at Walmart stores across Canada, offering a stylized design, comfortable reading experience, and access to a vast library of books. While the pricing at Walmart is yet to be revealed, it's worth considering other retailers and online marketplaces for potential better deals on Kobo e-readers.
The announcement of the Kobo Wireless e-reader's debut at Walmart stores marks an expansion of the e-reader's reach, making it more accessible to a wide audience. Furthermore, this move signifies a strategic partnership between Kobo and Walmart, positioning the Kobo Wireless e-reader among various other gadgets, smartphones, and technology products available at the store.