Streaming companies banding together in union with rivals

In the ever-evolving world of streaming, Germany and Europe are witnessing an exciting transformation. Here's a roundup of recent developments that are reshaping the landscape.

Deutsche Telekom's Magenta TV Refreshes User Interface and Expands Packages

Magenta TV, Deutsche Telekom's TV platform, has given its streaming interface a fresh look, catering to enthusiasts. The update includes an enhanced program selection for subscribers.

ProSiebenSat.1's Joyn "Super-Streamer" Faces Cautious Reception

ProSiebenSat.1's push for a 'super-streamer' based on the Austrian model, similar to Joyn, meets with some apprehension in the German market. The potential competition with established platforms could impact the new offering's reception.

ARTE App Goes Global

The ARTE app, available on various smart TV platforms, connected devices, and set-top boxes, has expanded its reach to several countries, including Germany, France, Spain, Italy, Poland, and the UK. Thousands of hours of programming are available for free in six languages.

New Partnership with Roku Boosts ARTE's Visibility

In a strategic move, public broadcaster ARTE has partnered with Roku, starting mid-April. This collaboration aims to increase ARTE's visibility and accessibility to a broader audience.

Netflix Joins the Aggregation Game

Netflix has become an aggregation partner, strengthening local streaming brands such as Sky Q. This move is expected to enrich the content offerings of these brands.

Sky Q Approaches Super-Aggregator Level

Sky Q, with access to Netflix, DAZN, Disney+, Discovery+, Paramount+, Apple TV+, RTL+, and the media libraries of ARD and ZDF, is edging closer to the 'super-aggregator' level.

Magenta TV+: A Renamed Megathek

Magenta TV's previous offering, Megathek, has been rebranded as Magenta TV+. The new name reflects the platform's evolving focus on streaming content.

FAST Wave Brings More Free Content

The FAST wave is bringing more free content to various platforms, including Zattoo, waipu.tv, and Samsung TV Plus.

Magenta TV SmartStream: A Competitive Offering

Magenta TV's SmartStream tariff, priced at €17 per month, bundles the ad-supported versions of Netflix, Disney+, and RTL+, offering a competitive streaming package.

MTM SPECIAL FUTURE VIDEO 2024

The #MTM SPECIAL FUTURE VIDEO 2024 is scheduled for April 24, 2024, at the House of Communication in Munich.

MFE's European Focus for "Super-Streamer"

Under the control of MFE (MediaForEurope), ProSiebenSat.1 plans to introduce a 'Super-Streamer' with a focus on European content and strengthened local productions. The offering is expected to include more news, entertainment shows, and series, leveraging synergies with Italian and Spanish senders from MFE.

Magenta TV's User-Friendly Features

Magenta TV's new user interface allows users to arrange their favourite apps according to preference for direct access. Searched free content from Magenta TV or partners is marked with a green checkmark for easy identification. The platform also features a personal Magenta quick-start bar that displays frequently used content at the top for easy access.

Zattoo Offers Over 200 Channels

Zattoo now offers over 200 TV channels streamable on all devices for a maximum of 13.99 euros per month.

The Shift Towards Content Aggregation

Fears of competition regarding the aggregation of content have subsided, with it now being seen as a means to enhance streaming brands rather than a cause for concern.

Sky Deutschland Discusses "Frenemies" in Streaming Industry

Sky Deutschland's Executive Vice President, Evelyn Rothblum, discussed the concept of 'frenemies' in the streaming industry, referring to partners who are both friends and competitors.

For more insights and updates on these developments, visit the MEDIENTAGE MÜNCHEN blog and podcast.