Web3 sees introduction of white-label loyalty technology by Mojito, named Mojito Loyalty

Shaking Up Loyalty in the Web3 Universe

Ready to revolutionize your Web3 brand's game? Meet Mojito Loyalty, the groundbreaking, on-chain loyalty platform that doubles down on engagement and retention.

Today, the Web3 commerce powerhouse, Mojito, unveils its latest brainchild: a fully customizable, fully on-chain loyalty platform designed to boost crypto-native projects' community engagement and retention rates.

How does it work, you ask? Picture this: a seamless fusion of your brand's interface with gamified missions, on-chain rewards, and community participation features. All thanks to the swift, low-cost transactions made possible by the Sui blockchain. No more extra wallets, third-party apps, or new logins. Just good old-fashioned user-friendly Web3 action.

Curious about Mojito's past successes? Their original tech stack, the Mojito Platform, has powered over $137 million in NFT sales for powerhouses like Sotheby's, CAA, Mercedes-Benz NXT, and Pernod Ricard. With its launch in the loyalty sector, Mojito is extending that proven infrastructure to help Web3 teams establish sustainable, data-driven connections with their users.

As the CEO of Mojito, Neil Mullins puts it: "We've helped some of the biggest names make their leap into web3, all while preserving their brand image. Now, we're bringing that same standard to loyalty. Most loyalty tools are simply vanity metrics in disguise, but Mojito Loyalty stands apart. It's a simple plug-and-play that's customizable and built to live inside your project – not alongside it. Our goal remains the same: to help great teams build loyalty programs that actually feel like an extension of their community, not just engagement farms."

Redefining Loyalty for a Transparent, User-Centric Future

Loyalty market projections paint a promising picture: by 2025, the global loyalty market is projected to reach $93 billion. But the reality? Most traditional loyalty programs remain data-heavy, centralized, and hard to scale across communities. Thankfully, Mojito Loyalty is here to change that.

The platform lets brands reward users in various ways, including on-chain and off-chain actions, such as social media posts, event attendance, and product purchases, with digital tokens, badges, or gated access. And with the records permanently etched on the blockchain, users truly own their loyalty achievements.

Meanwhile, brands stay firmly in control of the experience, using Mojito's white-label tooling to embed loyalty directly into their websites or apps. With cross-platform integrations, custom APIs, and real-time analytics, Mojito Loyalty delivers the best of both worlds: enterprise-grade CRM systems with the freedom and transparency of Web3.

As Lola Oyelayo-Pearson, Product Director at Mysten Labs, puts it: "Mojito Loyalty stands as a shining example of what can be achieved when Web3 infrastructure prioritizes user experience. The loyalty sector is ripe with potential for Web3, and Mojito is showcasing that it can be delivered seamlessly, transparently, and brand-first. We're thrilled to see more Web3 projects building on Sui embrace Mojito Loyalty as a way to grow their communities and deepen connections with their users."

Seamless Integration, Real Engagement

So what comes with the Mojito Loyalty package? Here's an overview:

Gamified Experience: Enable brands to create immerse, interactive experiences that encourage user participation and brand loyalty.
User-Friendly Admin Dashboard: Easily manage campaigns, rewards, and user insights all from one place.
Web3 Compatibility: Supports NFT and token rewards, gated content, and full wallet integration.
Custom APIs and SDKs: Allows loyalty programs to be embedded directly into a brand's frontend experience.
Cross-Platform Appeal: Engages communities across Discord, with upcoming support for Instagram, Telegram, Shopify, and in-person activations via Flowcode.

Mojito Loyalty caters to a wide variety of teams, including early-stage DAOs and enterprise organizations, offering flexible pricing tiers, including a free option for early-stage teams. Among the platform's launch partners is Cur8, a digital curation protocol building a more sustainable and transparent onchain art ecosystem.

"Mojito has proven instrumental in helping us deliver a loyalty experience tailored to our community," says Aaron Arfman, Co-Founder of Cur8. "In just a few weeks, we've launched six personalized challenges through Mojito Loyalty and seen increased user engagement, with over 1,400 participants already earning rewards. The integration was a breeze, and the user experience feels completely native to our brand. We can't wait to keep growing with Mojito Loyalty as we expand across our network of over 7,000 artists, collectors, and partners."

Mojito Loyalty converges on-chain and off-chain actions into a single system that empowers brands to activate, retain, and engage communities. Leaving speculative cycles in the dust, Mojito Loyalty offers brands the chance to build long-term value in Web3 by transforming fragmented engagement into purposeful, data-driven loyalty that fits the crypto ecosystem like a glove.

Keen to learn more? Request a demo at https://www.getmojito.com/loyalty.

About Mojito

Mojito is the leading commerce and Web3 consumer engagement platform, helping brands build and grow connected digital communities through on-chain marketplaces, loyalty programs, and tokenized experiences. With Mojito Studio, Mojito Platform, and Mojito Loyalty, Mojito offers a full-service approach to help your brand stand out in the Web3 space.

Since launching in 2021, Mojito has generated over $137 million in sales for brands and creators, onboarding over 71,000 users into Web3 through partnerships with heavyweight names like Sotheby's, CAA, Mercedes-Benz NXT, and Pernod Ricard. For more information, visit www.mojito.xyz.

Contact

Ana Lezama - [email protected]

Mojito Loyalty, a new on-chain loyalty platform developed by Web3 company Mojito, utilizes the Sui blockchain for seamless, low-cost transactions, aiming to revolutionize the engagement and retention rates of crypto-native projects.
The Mojito Loyalty platform offers a range of features, including gamified experiences, a user-friendly admin dashboard, Web3 compatibility, custom APIs, and cross-platform appeal, all designed to integrate seamlessly with a brand's frontend experience.
In the Web3 universe, Mojito Loyalty is not just another loyalty tool; it's a plug-and-play solution that's customizable and built to live inside a project, helping brands establish sustainable, data-driven connections with their users.
By combining on-chain and off-chain actions into a single system, Mojito Loyalty empowers brands to activate, retain, and engage communities, offering them the opportunity to build long-term value in Web3 by transforming fragmented engagement into purposeful, data-driven loyalty.